Traditional Marketing has gripped brands on traditional advertising platforms like radio, television, etc. which is expensive in terms of investment. Brands invest 51% of their revenue on marketing and advertising budgets, which is in billions today. The major drawback of traditional marketing is tracking or measurability. i.e, It is hard to track a prospect customer in traditional marketing including targeting your audience, etc.
The digital marketing revolution has aced over the traditional marketing methodologies from the past decade. More than 4.9 billion people use the Internet in their regular lives in the present. Unlike Traditional Marketing, Digital Marketing has no boundaries. We take your brand to the billion Internet users who can be your prospective customers.
Digital Marketing helps you target your audience based on interests, demographics, Geo-location. Which means you can select the specific audience who can turn out to be your customers. Also, Digital Marketing is comparatively cost-effective than traditional Marketing.
Measurability or Analytics is another important feature which can be achieved through digital marketing. You can track your performance. Based on it, you can optimize, pause and cancel your online marketing campaigns any time.
At ROUNDIGITAL, we work to expand your brand presence with growth-projected strategies that are bound to perform with outstanding results. With immense knowledge and experience of our team of Digital Marketing Experts, we craft, customize, and align digital strategies in accordance with your brand for the goal to maximize conversions.